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What Came First, The Chicken or The Egg?
By Annie Wong | May 10, 2008
To support McDonald’s Southern Style Chicken Biscuits, which is their first introduction of chicken in their breakfast menu, McDonald’s launched a new site. The site is built around the concept of “What came first, the chicken or the egg?” It includes street interviews asking people what came first and allows visitors to upload pictures of themselves, become a chicken or an egg and choreograph move for a dance-off to determine the winner: chicken or egg. The site is created by Game Agency.
